How top restaurants drive market share with Geographic Business Intelligence

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Two expert panelists explore how top restaurant networks achieve their first-mover's advantage in emerging markets. Join Mark Zygmontowicz and Gene Culbertson as they demonstrate how industry leaders use Geographic Business Intelligence to:

• Define the most profitable trade areas
• Secure the best locations
• Accelerate & enhance market analyses
• Calculate the best media spend
• Measure precise CPM and ROIC