Alteryx Analytics

VF Corporation

VF Corporation Increases Profitability and Stays Ahead of the Competition with Alteryx

CHALLENGE
VF Corporation wanted to improve corporate profitability, support retail expansion, and maximize the performance of the company’s more than 100,000 SKUs at more than 10,000 retail locations.

SOLUTION
VF Corporation uses Alteryx to appropriately match products to consumers and specific stores based on simultaneous analysis of POS data and demographic information.

RESULTS

  • Deeper Insights: Improved sales and reduced merchandise mark-down and return rates with more effective planning and by moving inventory to the right locations at the right time
  • Hours vs. Weeks: Reduced some data analysis processes from several weeks to just two days and others from a full day to a couple of hours
  • Intuitive Workflow: Gained more precise control over inventory as well as improved retail site selection with predictive and spatial analysis in a single analytic workflow

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