Salesforce.com has become a de facto choice for organizations to gain the agility and cost benefits of a cloud-based sales and marketing automation platform. However, many business questions regarding customers, partners, or sales activity require data from many other sources. The analytic solutions that have emerged around Salesforce.com fail to deal with this issue, leaving customers with complex and expensive integration projects.
Alteryx takes a different approach. By delivering a strategic analytic platform for data artisans in sales and marketing, Alteryx utilizes all the relevant data, whether it is customer web activity stored in a Hadoop deployment, packaged third-party customer and market data, or Excel data containing customer segmentation models.
Alteryx delivers optimized Salesforce.com-based analytic applications through:
- New: A packaged data connector to easily extract data from Salesforce.com
- New: A packaged data upload connector to rapidly upload enriched data to Salesforce.com
- Rapid integration of Salesforce.com with any other data source without the need to engage IT