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Alteryx salutes Experian, Geomentum, and others for competitive leaps in Geographic Business Intelligence

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Users from retail to food service to politics finding innovative applications for Alteryx platform

Broomfield, CO - April 1, 2010 – Alteryx, Inc., makers of the fastest and most flexible Geographic Business Intelligence software platform in the world today, honored its trailblazing users and partners during the Extend 2010 - Annual Geographic Business Intelligence Conference held at the Omni Interlocken Resort.

Alteryx CEO Dean Stoecker saluted Alteryx clients whose application of Geographic Business Intelligence solutions enabled faster flows of actionable information for industries ranging from food service to politics to real estate. From its introduction five years ago by SRC, LLC, now renamed and branded under the same name, Alteryx, Inc., the Alteryx technology has matured into the first integrated business intelligence platform that delivers a comprehensive set of software, data and services serving local, regional and global markets.

"Extend 2010 showed the range of companies who are using Alteryx to connect disparate data flows to get better analysis faster, and outperform their competition," said Stoecker. "We couldn't be prouder of hosting a celebration to appreciate the success that our Alteryx community has achieved. It's an honor to help create a community of technology users that are driving big, positive changes for their companies and their clients."

Alteryx recognized hyper local media strategy company Geomentum with the Extend 2010 Best Practices Award for revolutionizing marketing performance through the effective combination of geographic and demographic data, as well as their own proprietary media placement and rate data, to allow clients up-to-date analysis of their media and marketing performance.

Alteryx partner, BI Spatial, was also recognized with a Best Practices Award for its groundbreaking work in using Alteryx products to dramatically reduce analysis times for financial services markets.

Other honorees included Data Partner of the Year, CHD-Expert, whose 820,000 U.S. locations make it the most accurate data provider for the restaurant industry; International Partner of the Year, MapmyIndia, maker of GIS devices and builders of India's most comprehensive and reliable navigable map dataset; Partner of the Year, Tango Management Consulting, LLC, for their comprehensive solutions for the retail, corporate and commercial real estate industry; Best Practices Honoree Experian, for their use of Alteryx to help their customers manage customer relationships and manage the risk and reward of commercial and financial decisions; and Best Practices Honoree TargetSmart Communications, LLC, for its groundbreaking use of Alteryx to drive data solutions for the political elections industry, most notably in support of the 2008 Obama for President campaign.

"We stake our name on providing comprehensive real estate site selection models and property management solutions for clients who face the massive data and insight challenges of real estate analysis, site selection, design, construction, facilities and lease administration," said Mark Zygmontowicz, senior vice president of retail analytics at Tango Management Consulting, Alteryx's Partner of the Year. "Alteryx's speed, scope and seamless work environment help us live up to that promise. We've been happy to evangelize the benefits of Alteryx to many national and international retailers, and are happy that they chose to recognize us in turn."

About Alteryx

Solving business problems for nearly a quarter-million users worldwide, Alteryx is driving the global data revolution in Geographic Business Intelligence. Through smart, extensible solutions from the desktop to the Web, the Alteryx software platform delivers the fastest, most comprehensive consumer, business and market insights to the Fortune 500, mid-market companies, government and academia. Alteryx hosted, on-premise and hybrid SaaS solutions integrate spatial intelligence into enterprise workflows, seamlessly scaled across local, regional and global markets. Inspiring ingenuity since 1997, Alteryx, Inc. has offices in Orange, Calif., and Boulder, Colo. For more information please visit

Alteryx and Geographic Business Intelligence are registered trademarks of Alteryx, Inc. Other products named herein may be trademarks of their respective manufacturers and are hereby recognized.