Discover How Leading Brands Are Redefining Customer Loyalty Analytics
Join Alteryx and Concentrix for an exclusive webinar on customer loyalty analytics. Learn how to transform fragmented loyalty initiatives into high-performing, data-powered strategies. Whether you’re tackling building unified customer profiles, detailing customer journeys, improving personalization, or boosting retention, this session will equip you with actionable solutions to drive measurable impact.
What You’ll Learn:
Unified Data Strategies: See how brands like Chick-fil-A and Gymshark combine POS, CRM, and eCommerce data for a 360° customer view.
Personalization at Scale: Learn how AI can accelerate personalization initiatives and see how Signet Jewelers optimized offers to engage high-value segments and lift ROI.
Retention Insights: Discover how predictive analytics reveal potential churners and improve loyalty program performance.
Cross-Functional Impact: Explore how West Marine leveraged loyalty data to influence inventory management and marketing decisions.
Stack Value Optimization: Get more value from your existing investments in customer data platforms and loyalty management solutions.
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Meet the Experts
Our speakers will bring decades of experience in analytics and customer experience transformation
Jason Klein
Director of Solution Marketing, Alteryx
Chris Williams
Director of Analytic Consulting at Concentrix
Heather Harris
Chief Data Analytics Officer, Alteryx
Our Partner
Recommended Resources
Use Case
Tariff Risk Mitigation
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Use Alteryx One to identify product affinities and drive cross-sell performance. Analyze co-purchase patterns to boost basket value, improve promotions, and optimize category performance.
Unify CRM, donation, and marketing data into governed, AI-ready segments. Automate modeling, ensure compliance, and activate insights across campaigns to boost ROI and retention.
Lower cost-to-serve by aligning supply chain planning with financial targets. Alteryx One combines operational data, forecast inputs, and cost models in one governed environment, enabling teams to build scenarios, test constraints, and compare outcomes to cut spend and increase transparency.
Use Alteryx One to connect loyalty, behavioral, and transaction data to deliver personalized offers that increase response rates, retention, and customer lifetime value.
