Your data is best used when it’s fresh. So how do you make sure it doesn’t get stale? It all starts with building out automated processes, to provide a strong foundation for advanced analytics.
That’s just what Chick-fil-A did. By combining Amazon S3 and RedShift with the Alteryx Analytic Process Automation platform, they condensed a process that ordinarily takes two weeks down to just two hours.
As a result, they were able to optimize Chick-fil-A’s ad spend, allowing for an increase in online advertising — which in turn boosted mobile app installation numbers. Now join them live, and discover how you can supercharge your own AWS tech stack to: