PREDICTIVE ANALYTICS Starter Kit
Independently performing core predictive analytics no longer requires niche tools, R-coding, or specialized skills. This Starter Kit will teach you when, why, and how to perform essential analytic tasks such as linear regressions, logistic regressions, and A/B testing.
Starter Kit Features
CUSTOMER RESPONSE MODELING
Learn how to use Logistic Regression to predict whether a customer will purchase a product if you put it on sale. Work your way through an introduction to preparing your data then create a logistic regression model and evaluate your results.
Work through two guided workflows that will demonstrate how to use the Linear Regression Tool to predict how much a customer will spend.
PRICING ELASTICITY ANALYSIS
Learn how A/B testing tools can be used to help you understand how price changes impact the bottom line. The three guided workflows will demonstrate how to configure and run an A/B analysis within Alteryx.
"I think we are now ready to tap into the next level of Alteryx, which is its predictive and prescriptive capabilities. And we are very excited about that.”
— Anson Wun, Poly U HK