Analytics is a core decision support tool in modern organizations. It can provide tangible benefits such as deeper insights, increased productivity, improved customer service, improved operational efficiencies that drive cost savings, and top-line growth that delivers larger profits. For innovative companies, analytics can drive new products and services. It can also provide an important competitive advantage.
An organization that is more mature in its use of analytics is better able to reap the business benefits of this set of tools, platforms, and approaches.
Download this State of Analytics Report to understand:
The current state of enterprise analytics and the challenges organizations are facing
Where organizations are in their analytics journey and critical drivers for analytics success: organizational commitment and resources; platforms, tools, and architecture; and governance
Considerations and best practices for moving forward in analytics