Alteryx Positioned In the Visionaries Quadrant in the Gartner Magic Quadrant for Business Intelligence and Analytics Platforms

Evaluated by Top Industry Analyst Firm for Innovation, Market Understanding and Product Offering Strategy

Irvine, CA – February 24, 2014Alteryx, Inc., the leader in data blending and advanced analytics, today announced it has been positioned as a Visionary in Gartner’s 2014 Magic Quadrant for Business Intelligence and Analytics Platforms1. The selection of Visionaries is based on a company’s ability to execute and their completeness of vision, which includes high scores in innovation, customer feedback, market understanding and product strategy. Alteryx is also included in the Visionaries Quadrant in the 2014 Magic Quadrant for Advanced Analytics Platforms2, and is the only vendor to be listed in the Visionaries Quadrant of both the 2014 Magic Quadrants.

“We believe our position in the Visionaries Quadrant in the BI and Analytics Platforms Magic Quadrant affirms the need for a modern, user-centric platform for analytics,” said George Mathew, president and chief operating officer at Alteryx. “Legacy solutions continue to lag and aren’t addressing key areas where users need better tools to drive analytic decision making. Alteryx is part of the new guard of companies empowering multitudes of data analysts with a strong user-driven experience to drive the insights particularly in customer analytics.”

Alteryx solves these complex analytic challenges with a simple solution that allows line-of-business data analysts to leverage an intuitive workflow for data blending and advanced analytics which leads to deeper insights in hours, versus weeks. The platform is able to seamlessly blend internal, third party and cloud-based data with an easy drag and drop visual workflow. Users can then perform advanced analytics including R-based predictive analytics, and spatial analytics without the need for programming. The final result can then be output into a visual PDF, a database, the Tableau file format, or many other formats including into an analytic application as part of the Alteryx Analytics Gallery. Applications in the gallery can be published and shared as public or private cloud-based applications for others to view and gain insight to evaluate the next critical business decision.

This Magic Quadrant represents a snapshot of the BI and Analytics platform market at a particular point in time. Gartner’s assessments take into account the vendors’ current product offerings, direct customer feedback and overall strategies, as well as their future initiatives and product road maps. They also factor in how well vendors are driving market changes or adapting to changing market requirements. This Magic Quadrant will help business leaders that are developing their BI strategies to assess whether they have the right products and enterprise platforms to support them.

To sign up for a copy of the free report, visit Alteryx at

1.Gartner, Inc., Magic Quadrant for Business Intelligence and Analytics Platforms, [Rita Sallam, Joao Tapdinhas, Josh Parenteau, Daniel Yuen, Bill Hostmann], February 20, 2014.

2.Gartner, Inc., Magic Quadrant for Advanced Analytics Platforms, [Gareth Herschel, Lisa Kart, and Alexander Linden], February 19, 2014.

About Alteryx, Inc.

Alteryx is the leader in data blending and advanced analytics software. Alteryx Analytics provides analysts with an intuitive workflow for data blending and advanced analytics that leads to deeper insights in hours, not the weeks typical of traditional approaches. Analysts love the Alteryx analytics platform because they can deliver deeper insights by seamlessly blending internal, third party, and cloud data, and then analyze it using spatial and predictive drag-and-drop tools. This is all done in a single workflow, with no programming required. More than 300 customers, including Experian, Kaiser, Ford, and McDonald’s, and 200,000+ users worldwide rely on Alteryx daily. Visit or call 1-888-836-4274. Alteryx is a registered trademark of Alteryx, Inc.

About the Magic Quadrant

Gartner does not endorse any vendor, product or service depicted in its research publications, and does not advise technology users to select only those vendors with the highest ratings. Gartner research publications consist of the opinions of Gartner’s research organization and should not be construed as statements of fact. Gartner disclaims all warranties, expressed or implied, with respect to this research, including any warranties of merchantability or fitness for a particular purpose.

Media Contacts
Brandy S. Baxter
Alteryx, Inc.
Office: 650-375-2907
Twitter: @brandysbaxter