Last updated: July 1, 2021
This Cookie Notice (“Notice”) explains how Alteryx Inc. and its affiliated entities (collectively “Alteryx”, “we”, “us”, and “ours”) use cookies and similar technologies to perform various functions and to offer you a personalized experience when you visit our websites (“Sites”) or use our data analytics software platform (“Services”).
Cookies are small data files that are placed on your computer or mobile device when you visit a website in order to make the site work, or to work more efficiently, as well as to provide reporting information about how you use the site.
In this Notice, we use the word “cookies” to include not only cookies but also other technologies such as pixels, web beacons, and page tags (collectively, “Cookies”). Each Cookie expires after a specific period, depending on what we use it for.
Our Sites use both first-party Cookies (which are set by the Site being visited) and third-party Cookies (which are set by a server located outside the domain of our Sites). We may use the following types of Cookies on our Sites:
Strictly Necessary Cookies
Example: a cookie used for log-in authentication
These Cookies are necessary for the Sites to function and cannot be switched off in our systems. They are usually only set in response to actions made by you, such as setting your privacy preferences, logging in, or filling in forms. These Cookies do not store any personal information and are placed based on our legitimate interests in delivering the essential functionality of our Sites. You can set your browser to block or alert you about these Cookies but some or all parts of the Sites will not work.
Performance Cookies
Example: cookies used to collect site statistics
These Cookies allow us to count visits and identify traffic sources so we can measure and improve the performance of our Sites. They help us to identify which pages are the most and least popular and see how visitors move around the Sites. Any information collected by these Cookies is aggregated and cannot be used to identify you. If you do not allow these Cookies, we will not know when you have visited our Sites and will be unable to improve the Sites’ performance based upon your experience as a user.
Functional Cookies
Example: a cookie that stores your language preference
These Cookies enable the Sites to provide enhanced functionality and personalization and may be set by us or by third-party providers whose services we have added to our Sites to collect information about your choices and preferences and your use of the Sites. For example, these Cookies allow us to display Sites according to your settings and help us record any difficulties you have with the Site. If you do not allow these Cookies, some or all parts of the Sites may not function properly.
Targeting Cookies
Example: cookies set from domains corresponding to our marketing objectives
These Cookies may be set on our Sites by our advertising partners and may be used by those companies to (i) build a profile of your interests and to market products and services to you on third-party websites or (ii) to measure and track the effectiveness of our marketing efforts. Though data associated with targeting Cookies does not typically contain directly identifying personal information, this data may be capable of re-association after we receive it. If you do not allow these Cookies, you will experience less targeted (i.e., less personalized) advertising, though not less advertising overall.
We use Google Analytics as a tool to measure the success of our advertising campaigns and referrals through third-party advertising partners. The data collected for these purposes is aggregated. Where you have consented, or, depending upon the laws of your location, have not disabled third-party advertising Cookies, we will also use Google Analytics data to support advertising, including re-targeting. In addition to customizing your preferences for these behaviors, as outlined in this Notice and our banners, you can also customize Google Display Network ads by using the Google Ad Preferences Manager and may learn more about how Google serves ads by viewing its Customer Ads Help Center.
You have the right to decide whether to accept or reject cookies. You may modify your Cookie preferences at any time by accessing the “Cookie Settings” link.
If you’d like to remove or disable Cookies through your browser, you may refer to your browser’s documentation since the settings and steps for managing Cookie preferences are usually browser-specific. To learn more about how to disable Cookies, see https://www.aboutcookies.org/.
If you don’t want to receive ads tailored to you based on your online activity, you may “opt out” of many third-party companies that are involved in such tailoring: https://www.aboutads.info, https://preferences-mgr.truste.com or, if you’re located in the European Union, https://www.youronlinechoices.eu. Opting out does not mean you will not see fewer ads, but you will not see ads that have been tailored to you based on your activities and inferred preferences.
Third parties may serve Cookies on your computer or mobile device to serve advertising through our Sites. These companies may use information about your visits to our Sites and other websites to provide relevant advertisements. They may also employ technology that is used to measure the effectiveness of advertisements, including ads on our Sites. The information collected through this process does not enable us or them to identify your name, contact details, or other personally identifying details unless you choose to provide these.
We currently do not process any web browser’s “do-not-track” signal or other similar mechanism that indicates a request to disable online tracking of individual users who visit the Sites.
We may update this Notice from time to time to reflect changes to the Cookies we use or for other operational, legal, or regulatory reasons. Please review this Notice regularly to stay informed about our use of Cookies and related technologies.
If you have any questions about our use of Cookies, you may email us at [email protected].
