Over the past two decades (and counting), analytics has revolutionized the game of golf.
From in-depth swing analyses to targeting that sweet spot down the fairway, golfers have gone from relying on their gut instincts to utilizing geospatial intelligence and other advanced analytics to refine their game – and win.
But it's not just golfers that have embraced analytics - coaches, facilities, manufacturers, and media are all finding new ways to infuse analytics in their approaches and operations.
Get ready to unleash your analytics power – on and off the course — as you learn:
- The evolution of golf and how analytics plays an important role
- How to use your data to craft predictive insights for golf —and business
- How to leverage the Alteryx App. See it in action through a real-life digital caddie app example!
We’ll be joined by LPGA icon, Michelle Wie West. A five-time winner on the LPGA including the 2014 U.S. Women’s Open, Michelle has been a force on the LPGA since turning professional as a teen-phenom over 15 years ago. As a trailblazer both on and off the golf course, she is an advocate for diversity and inclusion, a philanthropist, broadcaster and new mother, Michelle is one of the most impactful females in the sport.
Fanalytics by Alteryx is our "highlight reel" featuring elite athletes and teams who use analytics to improve performance, optimize the fan experience, and drive the business strategy of the game.
To compete and win, athletes and teams must leverage analytics for a competitive edge, and businesses can learn from their approach.
Fanalytics. Analytics for the win.
Meet our Speakers
LPGA Golf Pro
Field Chief Data & Analytics Officer
Senior Technical Product Marketing Manager
Product Marketing Director
How Data and Analytics are Changing Golf
Michelle Wie West discusses how analytics can be leveraged in sports and business.
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Creating a Modern Culture of Analytics with Slalom
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