McLaren race car speeding on the track
Alteryx + McLaren Racing:

Accelerating
Analytic Insights

McLaren race car speeding on the track

Driving Insights With Tremendous Speed

McLaren Racing’s relentless focus on leveraging innovation to perform, combined with Alteryx’s analytics automation software, will drive new breakthroughs that accelerate how McLaren does business — from the cockpit to the fan experience.

McLaren Race Car

Zak Brown Interview

Advanced Analytics Driving a New Era of Racing

“Partnering with Alteryx transforms the way data is collected and provides an easy way to help us make decisions faster by analyzing data at speed through intelligent analytics automation.”

— Zak Brown, Chief Executive Officer of McLaren Racing

Our Drivers

Daniel Riccardo 

Daniel Riccardo

Lando Norris 

Lando Norris



Analytics Insights with McLaren

Accelerate Analytic Insights

Fast data analysis is a definite competitive edge, as proven with many sports teams — from the big leagues to local high schools. The Alteryx analytics automation software will supercharge any team’s ability to harness and find key insights in complex data to drive faster results.

Transform Your Analytics

Get ready to unlock hidden insights in your data.

McLaren employee viewing an Alteryx workflow on computer