E-Book

The Defensible Moat: Creating Competitive Differentiation with GenAI and Analytics

Generative AI is now widely used, and numerous IT teams are tasked with managing and executing generative AI projects. This is because IT leaders are uniquely equipped to spearhead generative AI projects, given their in-depth knowledge of the technology, its advantages and obstacles, the company’s current tech setup, and, most crucially, the strategic business goals that technology empowers within the organization.

As many IT leaders are tasked with driving AI progress, establishing and upholding a competitive edge through technology and AI will increasingly become the responsibility of IT.

Businesses are using generative AI to enhance their work and drive value. But while it has presented incredible opportunities, it also presents a challenge: how do you differentiate yourself from competitors who have access to the same technology?

Written for IT leaders who are at the forefront of innovation, this e-book dives deep into how you can build a sustainable, competitive moat that sets your organization apart.

What you’ll learn:

  • What a defensible moat is, and how to build a sustainable competitive advantage in the era of widespread generative AI use.
  • The five areas to evaluate to uncover your competitive differentiators and how to build your moat.

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