Sports are for everyone. And we believe analytics are too. Game on.

 

From the NFL to the NHL — Alteryx is Used by over 30 Sports Organizations Worldwide to Improve Performance.

 
 
9 Premier League Football Teams
 
4 NFL Teams
 
3 International Rugby Leagues
 
1 Formula One Racing Team
 
1 Major League Cricket Team

McLaren x Alteryx: Zak Brown Empowers All Employees

 

Learn more about the McLaren partnership

 

Go Deeper into the Data that Defines the Game

 
Webinar
Alteryx + Mclaren: Formula To Success with AI & Analytics
  • Webinar
  • Fanalytics
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Webinar
Moving Soccer Data Forward with Megan Rapinoe
  • Webinar
  • Data Science and Machine Learning
  • Fanalytics
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Customer Story
Alteryx Plays Key Role in New Stadium Data Strategy for Texas Rangers
  • Analytics Automation
  • Fanalytics
  • Analytics Leader
Read Now
 
 
Whitepaper
The Soccer Analytics Revolution: Enhancing Performance On and Off the Field
  • Fanalytics
  • Analytics Leader
  • IT Professional
Read Now
 
Use Case
Understanding Strokes Gained in Golf
  • Analytics Automation
  • Fanalytics
Read Now
 
Webinar
Cricket Analytics: Optimizing Performance and Strategy
  • Fanalytics
  • Professional
Watch Now
Performance Strategy
Customer Loyalty
Competitive Edge
Outcome Prediction

Performance Strategy

Use Cases

The stakes are high, how do you get a leg up over the competition? See how Michelle Wie West embeds data science into processes and enables better decision-making with analytics.

 

Customer Loyalty

Use Cases

McLaren Formula 1 uses analytics to understand who their customers are and what they’re passionate about. Create personalized experiences, segment groups, and build loyalty programs — all shaped with data.

 

Competitive Edge

Use Cases

Two-time World Cup Champion and Olympic Gold Medalist, Megan Rapinoe stays a step ahead of the competition with analytics. Identify analytical problems faster, predict stronger outcomes, and assess whether insights are actionable, or simply interesting.

 

Outcome Prediction

Use Cases

Don’t take a shot in the dark. Learn from Shane Battier how to upload your data, model it, use it to predict outcomes.

 

Join Other Fans Passionate About Analytics in Sports

From Bracket Madness to the Big Game, our community uses Alteryx to get deeper insights from the games they love.


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